When dreams are gone!

A few blogs ago, I wrote about Noel Decoration in Saigon.

A few weeks from now, the glitters will have been all gone.

Party is over.

Then, it’s a long grind. 2013.

The quants have already crunchedl year-end data: sunk costs, margin, consumer behavior (irrational at times – hint: sell spirits over the holidays).

The monks look on Christmas helplessly. They wait their turn (Buddhist birthday).

Girl friends are hoping loudly for gifts, employees for bonus.

After all, it’s Christ‘s birthday.

The author became a character in a  play he had created.

Empathy. Homelessness. Rejection. Illegitimacy (ask him for his birth certificate).

Our consumerist society has co-opted and corrupted every single occasion to sell merchandise. Together, we build “brand”.

The dream goes like this, “it’s Christmas, the season of giving. So borrow and buy, first for your miserable self, then for those near and far, like them or not. Ship them, don’t like them, then return them. We will send something else, or give you store credits to shop some more”.

Many of these “gifts” end up in the closet along with next year’s wrapping papers.

And dreams just don’t stop there. New Year’s Resolution, ranging from vocational training, weight loss program, and cosmetic surgery. We keep trying, because after all, “life’s a moment in space” with a few surprises around the bend (hopefully they installed mirrors around the curves).

“When dreams are gone, it’s a lonelier place”. In a few weeks, those same hot spots where decorations are now up, will be desolate.

The crowd will have moved on, from Bethlehem to Babel, from cashier to customer service. Next! Return or exchange? 2013, long grind.


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